Alternatives to Yesware

As Mixmax began to scale super quickly, with more and more customers joining the platform, we started to see that the Meteor app was still having a lot of trouble scaling due to how it tried to provide its reactivity layer. To be honest, this led to a brutal summer of playing Galaxy container whack-a-mole as containers would saturate their CPU and become unresponsive. I’ll never forget hacking away at building a new microservice to relieve the load on the system so that we’d stop getting paged every 30-40 minutes. Luckily, we’ve never had to do that again! After stabilizing the system, we had to build out two more microservices to provide the necessary reactivity and authentication layers as we rebuilt our Meteor app from the ground up in Node.js. This also had the added benefit of being able to deploy the entire application in the same AWS VPCs. Thankfully, AWS had also released their ALB product so that we didn’t have to build and maintain our own websocket layer in Amazon EC2. All of our microservices, except for one special Go one, are now in Node with an nginx frontend on each instance, all behind AWS Elastic Load Balancing (ELB) or ALBs running in AWS Elastic Beanstalk.

Looking for the best CRM choice for an early-stage tech company selling through product-led growth to medium and big companies. Don't know if Salesforce or HubSpot are too rigid for PGL and expensive. I also had an experience of companies outgrowing Pipedrive pretty fast

Comparing HubSpot and Freshsales, not sure which to choose. Company and contact information is shareable among tech and sales teams allowing both parties to upkeep customers' contact details. Capturing leads from social media and system assigning to sales or having the option to manual assign. Sales follow up with sales activities. Once deal, technical involve to follow up regular customer visits, support ticketing, training, remind customers to renew licenses, work on projects and etc. Require a single platform to share a calendar to understand internal team activities and customer activities.

As a small startup we are very conscious about picking up the tools we use to run the project. After suffering with a mess of using at the same time Trello , Slack , Telegram and what not, we arrived at a small set of tools that cover all our current needs. For product management, file sharing, team communication etc we chose Basecamp and couldn't be more happy about it. For Customer Support and Sales Intercom works amazingly well. We are using MailChimp for email marketing since over 4 years and it still covers all our needs. Then on payment side combination of Stripe and Octobat helps us to process all the payments and generate compliant invoices. On techie side we use Rollbar and GitLab (for both code and CI). For corporate email we picked G Suite. That all costs us in total around 300$ a month, which is quite okay.

When starting a new company and building a new product w/ limited engineering we chose to optimize for expertise and rapid development, landing on Rails API, w/ AngularJS on the front.

The reality is that we're building a CRUD app, so we considered going w/ vanilla Rails MVC to optimize velocity early on (it may not be sexy, but it gets the job done). Instead, we opted to split the codebase to allow for a richer front-end experience, focus on skill specificity when hiring, and give us the flexibility to be consumed by multiple clients in the future.

We also considered .NET core or Node.js for the API layer, and React on the front-end, but our experiences dealing with mature Node APIs and the rapid-fire changes that comes with state management in React-land put us off, given our level of experience with those tools.

We're using GitHub and Trello to track issues and projects, and a plethora of other tools to help the operational team, like Zapier, MailChimp, Google Drive with some basic Vue.js & HTML5 apps for smaller internal-facing web projects.

When I started at StackShare, I needed an easy way to create a pipeline of the different partners we were engaged with, and track the status of those conversations. Having just begun to explore partnerships in earnest, our needs at StackShare don't necessitate something as robust as Salesforce Sales Cloud, Close.io or similar offerings that exist.

Nevertheless, I didn't want one more Google Doc to track things either, and I heard about Streak, so I figured I'd give the free version a try. So far, it has accommodated everything I need, and it integrates simply with Gmail which meant I had it running in a few minutes. You can create a pipeline entry directly from an email thread, which I find useful compared to logging into a separate platform, and there is basic functionality for scheduling follow-ups and tasks. The pipeline stages are fully customizable as are the fields you can add - (I added a note field to explain why someone may be in the "Backburner" stage, for example).

As we scale our Business Development initiatives and grow our team, we'll likely need to look at upgrading Streak or incorporating other tools like Yesware. But, for a quick and easy way to organize a sales pipeline and track the respective conversations, the Streak free version nicely accommodates what I need and has been very helpful in managing discussions with a variety of partners thus far.

#StackDecisionsLaunch

Oof. I have truly hated JavaScript for a long time. Like, for over twenty years now. Like, since the Clinton administration. It's always been a nightmare to deal with all of the aspects of that silly language.

But wowza, things have changed. Tooling is just way, way better. I'm primarily web-oriented, and using React and Apollo together the past few years really opened my eyes to building rich apps. And I deeply apologize for using the phrase rich apps; I don't think I've ever said such Enterprisey words before.

But yeah, things are different now. I still love Rails, and still use it for a lot of apps I build. But it's that silly rich apps phrase that's the problem. Users have way more comprehensive expectations than they did even five years ago, and the JS community does a good job at building tools and tech that tackle the problems of making heavy, complicated UI and frontend work.

Obviously there's a lot of things happening here, so just saying "JavaScript isn't terrible" might encompass a huge amount of libraries and frameworks. But if you're like me, yeah, give things another shot- I'm somehow not hating on JavaScript anymore and... gulp... I kinda love it.

How Uber developed the open source, end-to-end distributed tracing Jaeger , now a CNCF project:

Distributed tracing is quickly becoming a must-have component in the tools that organizations use to monitor their complex, microservice-based architectures. At Uber, our open source distributed tracing system Jaeger saw large-scale internal adoption throughout 2016, integrated into hundreds of microservices and now recording thousands of traces every second.

Here is the story of how we got here, from investigating off-the-shelf solutions like Zipkin, to why we switched from pull to push architecture, and how distributed tracing will continue to evolve:

https://eng.uber.com/distributed-tracing/

(GitHub Pages : https://www.jaegertracing.io/, GitHub: https://github.com/jaegertracing/jaeger)

Bindings/Operator: Python Java Node.js Go C++ Kubernetes JavaScript OpenShift C# Apache Spark

Our whole DevOps stack consists of the following tools:

• GitHub (incl. GitHub Pages/Markdown for Documentation, GettingStarted and HowTo's) for collaborative review and code management tool
• Respectively Git as revision control system
• SourceTree as Git GUI
• Visual Studio Code as IDE
• CircleCI for continuous integration (automatize development process)
• Prettier / TSLint / ESLint as code linter
• SonarQube as quality gate
• Docker as container management (incl. Docker Compose for multi-container application management)
• VirtualBox for operating system simulation tests
• Kubernetes as cluster management for docker containers
• Heroku for deploying in test environments
• nginx as web server (preferably used as facade server in production environment)
• SSLMate (using OpenSSL) for certificate management
• Amazon EC2 (incl. Amazon S3) for deploying in stage (production-like) and production environments
• PostgreSQL as preferred database system
• Redis as preferred in-memory database/store (great for caching)

The main reason we have chosen Kubernetes over Docker Swarm is related to the following artifacts:

• Key features: Easy and flexible installation, Clear dashboard, Great scaling operations, Monitoring is an integral part, Great load balancing concepts, Monitors the condition and ensures compensation in the event of failure.
• Applications: An application can be deployed using a combination of pods, deployments, and services (or micro-services).
• Functionality: Kubernetes as a complex installation and setup process, but it not as limited as Docker Swarm.
• Monitoring: It supports multiple versions of logging and monitoring when the services are deployed within the cluster (Elasticsearch/Kibana (ELK), Heapster/Grafana, Sysdig cloud integration).
• Scalability: All-in-one framework for distributed systems.
• Other Benefits: Kubernetes is backed by the Cloud Native Computing Foundation (CNCF), huge community among container orchestration tools, it is an open source and modular tool that works with any OS.

Often enough I have to explain my way of going about setting up a CI/CD pipeline with multiple deployment platforms. Since I am a bit tired of yapping the same every single time, I've decided to write it up and share with the world this way, and send people to read it instead ;). I will explain it on "live-example" of how the Rome got built, basing that current methodology exists only of readme.md and wishes of good luck (as it usually is ;)).

It always starts with an app, whatever it may be and reading the readmes available while Vagrant and VirtualBox is installing and updating. Following that is the first hurdle to go over - convert all the instruction/scripts into Ansible playbook(s), and only stopping when doing a clear vagrant up or vagrant reload we will have a fully working environment. As our Vagrant environment is now functional, it's time to break it! This is the moment to look for how things can be done better (too rigid/too lose versioning? Sloppy environment setup?) and replace them with the right way to do stuff, one that won't bite us in the backside. This is the point, and the best opportunity, to upcycle the existing way of doing dev environment to produce a proper, production-grade product.

I should probably digress here for a moment and explain why. I firmly believe that the way you deploy production is the same way you should deploy develop, shy of few debugging-friendly setting. This way you avoid the discrepancy between how production work vs how development works, which almost always causes major pains in the back of the neck, and with use of proper tools should mean no more work for the developers. That's why we start with Vagrant as developer boxes should be as easy as vagrant up, but the meat of our product lies in Ansible which will do meat of the work and can be applied to almost anything: AWS, bare metal, docker, LXC, in open net, behind vpn - you name it.

We must also give proper consideration to monitoring and logging hoovering at this point. My generic answer here is to grab Elasticsearch, Kibana, and Logstash. While for different use cases there may be better solutions, this one is well battle-tested, performs reasonably and is very easy to scale both vertically (within some limits) and horizontally. Logstash rules are easy to write and are well supported in maintenance through Ansible, which as I've mentioned earlier, are at the very core of things, and creating triggers/reports and alerts based on Elastic and Kibana is generally a breeze, including some quite complex aggregations.

If we are happy with the state of the Ansible it's time to move on and put all those roles and playbooks to work. Namely, we need something to manage our CI/CD pipelines. For me, the choice is obvious: TeamCity. It's modern, robust and unlike most of the light-weight alternatives, it's transparent. What I mean by that is that it doesn't tell you how to do things, doesn't limit your ways to deploy, or test, or package for that matter. Instead, it provides a developer-friendly and rich playground for your pipelines. You can do most the same with Jenkins, but it has a quite dated look and feel to it, while also missing some key functionality that must be brought in via plugins (like quality REST API which comes built-in with TeamCity). It also comes with all the common-handy plugins like Slack or Apache Maven integration.

The exact flow between CI and CD varies too greatly from one application to another to describe, so I will outline a few rules that guide me in it: 1. Make build steps as small as possible. This way when something breaks, we know exactly where, without needing to dig and root around. 2. All security credentials besides development environment must be sources from individual Vault instances. Keys to those containers should exist only on the CI/CD box and accessible by a few people (the less the better). This is pretty self-explanatory, as anything besides dev may contain sensitive data and, at times, be public-facing. Because of that appropriate security must be present. TeamCity shines in this department with excellent secrets-management. 3. Every part of the build chain shall consume and produce artifacts. If it creates nothing, it likely shouldn't be its own build. This way if any issue shows up with any environment or version, all developer has to do it is grab appropriate artifacts to reproduce the issue locally. 4. Deployment builds should be directly tied to specific Git branches/tags. This enables much easier tracking of what caused an issue, including automated identifying and tagging the author (nothing like automated regression testing!).

Speaking of deployments, I generally try to keep it simple but also with a close eye on the wallet. Because of that, I am more than happy with AWS or another cloud provider, but also constantly peeking at the loads and do we get the value of what we are paying for. Often enough the pattern of use is not constantly erratic, but rather has a firm baseline which could be migrated away from the cloud and into bare metal boxes. That is another part where this approach strongly triumphs over the common Docker and CircleCI setup, where you are very much tied in to use cloud providers and getting out is expensive. Here to embrace bare-metal hosting all you need is a help of some container-based self-hosting software, my personal preference is with Proxmox and LXC. Following that all you must write are ansible scripts to manage hardware of Proxmox, similar way as you do for Amazon EC2 (ansible supports both greatly) and you are good to go. One does not exclude another, quite the opposite, as they can live in great synergy and cut your costs dramatically (the heavier your base load, the bigger the savings) while providing production-grade resiliency.

I was building a personal project that I needed to store items in a real time database. I am more comfortable with my Frontend skills than my backend so I didn't want to spend time building out anything in Ruby or Go.

I stumbled on Firebase by #Google, and it was really all I needed. It had realtime data, an area for storing file uploads and best of all for the amount of data I needed it was free!

I built out my application using tools I was familiar with, React for the framework, Redux.js to manage my state across components, and styled-components for the styling.

Now as this was a project I was just working on in my free time for fun I didn't really want to pay for hosting. I did some research and I found Netlify. I had actually seen them at #ReactRally the year before and deployed a Gatsby site to Netlify already.

Netlify was very easy to setup and link to my GitHub account you select a repo and pretty much with very little configuration you have a live site that will deploy every time you push to master.

With the selection of these tools I was able to build out my application, connect it to a realtime database, and deploy to a live environment all with $0 spent.

If you're looking to build out a small app I suggest giving these tools a go as you can get your idea out into the real world for absolutely no cost.

StackShare Feed is built entirely with React, Glamorous, and Apollo. One of our objectives with the public launch of the Feed was to enable a Server-side rendered (SSR) experience for our organic search traffic. When you visit the StackShare Feed, and you aren't logged in, you are delivered the Trending feed experience. We use an in-house Node.js rendering microservice to generate this HTML. This microservice needs to run and serve requests independent of our Rails web app. Up until recently, we had a mono-repo with our Rails and React code living happily together and all served from the same web process. In order to deploy our SSR app into a Heroku environment, we needed to split out our front-end application into a separate repo in GitHub. The driving factor in this decision was mostly due to limitations imposed by Heroku specifically with how processes can't communicate with each other. A new SSR app was created in Heroku and linked directly to the frontend repo so it stays in-sync with changes.

Related to this, we need a way to "deploy" our frontend changes to various server environments without building & releasing the entire Ruby application. We built a hybrid Amazon S3 Amazon CloudFront solution to host our Webpack bundles. A new CircleCI script builds the bundles and uploads them to S3. The final step in our rollout is to update some keys in Redis so our Rails app knows which bundles to serve. The result of these efforts were significant. Our frontend team now moves independently of our backend team, our build & release process takes only a few minutes, we are now using an edge CDN to serve JS assets, and we have pre-rendered React pages!

#StackDecisionsLaunch #SSR #Microservices #FrontEndRepoSplit